IRIS CMO and co-founder Bryn Boughton was recently pegged for perspective in an Adage paper titled "Post-SXSW, a Brief History of 'Indie'...". The article includes a timeline of successes and failures for the indie media world, bullet-pointing cornerstone events in popular culture, events, music, and film. Teasers:
1992: Indie Lives! Quentin Tarantino releases "Reservoir Dogs."
1993: Indie Is Dead! Disney acquires Miramax.
1994: Indie Lives! SXSW adds film and interactive conferences.
1994: Indie Is Dead (Literally)! Kurt Cobain kills himself.
That last one might leave a sour taste in your mouth...tough stuff for a Monday. We'll leave you with the knowledge that it's actually an uplifting article for the future of our industry. Take a closer look.
MORE: http://adage.com/mediaworks/article?article_id=142866